Services Marketing Management: A Strategic Perspective
by Hans Kasper,Piet van Helsdingen,Mark Gabbott
ISBN 13: 9780470091166
Format: Paperback (572 pages) Publisher: John Wiley & Sons Published: 13 Apr 2006
Save for later
Consumers & Services
by Mark Gabbott
ISBN 13: 9780471962694
Format: Paperback (284 pages) Publisher: John Wiley & Sons Published: 19 May 1998
Service Industries Marketing: New Approaches (A Special Issue of "The Service Industries Journal")
by Mark Gabbott,Gillian Hogg
ISBN 13: 9780714644394
Format: Illustrated (184 pages) Publisher: Routledge Published: 01 Aug 1998